At one point in the video we watched
today, Byron Hurt was interviewing a group of aspiring rap artists, and asked
them the same question he had been asking throughout the entire film. For the
most part this was his question, "Why do young black rappers insist on
rapping about black on black violence, killing people, selling drugs, and
demeaning other black men as well as women". The answer that the artists
gave was that they portray a violent image coupled with violent lyrics on
purpose, and because that's what record companies want, that is how you get a
deal and that is what is being sold. Essentially, the point being made by both
Byron Hurt and the artists in this section of the film was that you have to be
one dimensional if you want to make it in the rap game. I believe it was said,
"They don't want that conscious rap shit". This is problematic
because rap artists only portray one image of blackness, and the record labels
that sign the artists push that image into society to be consumed by the
masses. Unfortunately for black men, the hip hop/rap image is the only image a
lot of people see, and the only image that a lot of people believe. The
following clip is from a documentary on black masculinity, and addresses black
masculinity by comparing Barack Obama with 50 Cent. Additionally I have posted
all of 50 Cent's album covers from 2003 until now to show how much his image
has changed.
The main points that were made about
50 Cent’s first album cover were that he was portrayed as a hyper masculine black
male, who was invulnerable, and capable of having control in any situation. Additionally
we learned in class about homo eroticism, and how it operates in hip hop. Even
though his second album cover is less realistic than the first one, I would say
his first two album covers are prime examples of it. On both covers you see a
greased up, shirtless black man who is powerful at the same time that he is
exposed. Both of these covers show a 50 Cent that is a tough-guy from the
streets.This is the exact image that record
labels want to sell and the exact image that is consumed by those that listen
to hip hop.
Get Rich or Die Tryin', 2003 |
The Massacre, 2005 |
Beginning with The Massacre and ending
with Curtis, you see the biggest shift in the image and identity that 50 Cent
portrays. He is no longer presenting himself as a one
dimensional man and rap artist and he is no longer presenting himself as solely
dangerous and invulnerable. 50 is instead presenting a different side of
himself, toning down his masculinity and being more intentional with the lyrics
he uses in his songs. On this specific album the lyrics of his songs and his
songs in general switch back and forth between a hard street sound that is more
traditional to his career, and a softer deeper sound that he has not expressed
before. This is perhaps caused by the fact that he is more of an established
artist at this point and has become more successful than average rappers.
Before I Self Destruct, 2009 |
Images of black men who have more in common with Obama than they do with 50 Cent are not produced and seen. Street is the only image seen in the media, it is the only image we see of 50 Cent, and for those with no relationships with black people it is the only image they know. There is no mass media produced image that is either the complete opposite of what 50 Cent represents or close to the opposite of his image. The media does not produce images of black men with professional jobs, wearing suits and ties; the CEOs, lawyers, doctors and lawyers are not seen. This is harmful to the black community.
*Is there a little bit of 50 and a little bit of Barack in every black male?
*How do the limited images of black men affect the development of their identity?
*How does their identity development affect black women?
This is a very interesting topic and I completely agree with your idea on the media's portrayal of black men. I am now thinking about how this applies to black women, and if their portrayal can be compared to either a Michelle Obama or Lil Kim.
ReplyDeleteCan the Obama/50 Cent analogy be applied to representations of black females?